BikeSnobNYC reports:

Speaking to the tenacity with which one clings to one's beliefs, the New York Times "Spokes" blog recently reported on a Brooklyn bike shop that doesn't want to sell fixed-gears even though not doing so could drive them out of business.

Paraphrased from the same article:
Damian Loverro and two partners, Angel Albertorio and Dmitrius Halis, opened the Lit Fuse Cyclery in March 2009 on a shoestring in a 2,200-square-foot former feather-processing factory in Bedford-Stuyvesant.